freeFree Resource
GenAI Playbook for Retail Industry
Retail-specific guidance for deploying generative AI end-to-end.
Overview
A domain playbook that shows retailers exactly how to use generative AI for customer experience, demand planning, marketing, and store operations. Includes integration guidance, governance considerations, and rollout tips for omnichannel teams.
What's included
- Consumer-facing use cases like conversational shopping and personalization
- Back-office workflows for merchandising, supply chain, and ops
- Integration considerations for ecommerce, POS, and marketing stacks
- Risk, privacy, and change-management notes for retail leaders
Why this matters
- Retailers need tailored GenAI tactics to compete on experience and efficiency
- Helps balance customer innovation with operational reliability
- Provides a roadmap for scaling successful pilots across stores and channels
Outcomes you can expect
Pipeline of high-impact GenAI initiatives
Aligned stakeholders across merchandising, marketing, and IT
Accelerated timeline from prototype to in-store or ecommerce impact